Privacy Policy

1. Who We Are

House of Rosemarie is an independent luxury fragrance house. We operate the website and online boutique at houseofrosemarie.com. If you have any inquiries regarding data protection, you may reach our correspondence desk at boutique@houseofrosemarie.com.

2. Information We Collect

We collect information to provide you with an exceptional and personalized shopping experience. This collection is limited to the following categories:

• Patron Profiles & Contact Data: When you subscribe to our correspondence or register an account, we collect your name, email address, phone number, and preferences.
• Boutique Transactions: For order fulfillment, we collect your delivery address, billing address, and transaction history.
• Payment Processing: All payment details (e.g., credit card information) are transmitted directly to our secure payment gateway provider (Stripe). We do not store credit card credentials on our servers.
• Digital Mementos (Prompts & Customization): If you interact with customized fragrance selector features or submit bespoke requests, we process these prompts in-memory to generate recommendations.
• Technical & Usage Analytics: We collect aggregate details about your device, browser, and navigation behavior using cookies and privacy-respecting analytics tools to improve our layout and boutique performance.

3. How We Use Your Data

The House utilizes your personal information for specific, legitimate business purposes:

• To finalize, ship, and track your purchase of House fragrances.
• To send you our storytelling correspondence, private releases, and event notices, provided you have consented to receive them.
• To address your inquiries and provide support via our customer care channels.
• To protect our boutique against fraudulent transactions and coordinate security measures.
• AI & Machine Learning Notice: We do not use your personal data, purchase history, or bespoke prompts to train, fine-tune, or develop AI models.

4. Cookies & Digital Footprints

We use subtle cookies and local storage tokens to retain your cart state, keep you signed in, and analyze boutique traffic. You may choose to disable cookies through your browser settings, though some boutique features may lose their continuous functionality.

5. Third-Party Processors

To maintain the operations of our digital boutique, we securely share specific data with reliable third-party service providers who act as data processors under strict security guidelines:

• Vercel: For cloud hosting, content delivery, and application routing.
• Stripe: For secure, encrypted transaction and credit card processing.
• Google Analytics: For monitoring aggregate layout engagement.

6. Data Subject Rights (GDPR & CCPA Compliance)

Depending on your country of residence (such as within the European Economic Area, United Kingdom, or State of California), you possess statutory rights regarding your personal data:

• Right of Access: You may request a record of the personal data we hold about you.
• Right to Rectification & Correction: You may request corrections to inaccurate personal records.
• Right to Erasure (“Right to be Forgotten”): You may request the deletion of your personal records.
• Right to Opt-Out: We do not sell or share your personal data with third-party brokers. You have the right to opt-out of marketing communications at any time.

To exercise any of these rights, please contact our privacy desk at boutique@houseofrosemarie.com. We will fulfill legitimate requests within 30 days.

7. Data Security & Storage

We enforce industry-standard security protocols, including SSL/TLS encryption for all in-transit communications. We protect against unauthorized access, alterations, or disclosures of your data. While no transmission method over the internet is completely impenetrable, we strive to safeguard your details with the utmost care and respect.

8. Contact Us

For further explanation of our privacy guidelines or to address data concerns, please contact the House at:
House of Rosemarie
Attn: Privacy Governance
Brooklyn, New York, USA
Email: boutique@houseofrosemarie.com